Chellarams DMK is the sole distributor of Oldenburger dairy products in Nigeria and makers of Real dairy products. The Chellarams brand has been in Nigeria for over 90 years. The brand is also involved in a diverse array of industries including manufacturing and power generation.
The Problem
- Lack of a digital marketing plan.
- Lack of a social media presence for Oldenburger and Real Milk products in Nigeria.
- The need to boost sales via digital marketing communications.
- The need to establish a connection with existing consumers.
Our Solution
- We developed social media accounts on Facebook, Instagram and Twitter for Oldenburger and Real Milk brands.
- Developed digital marketing strategies and content calendars for both brands
- Developed text, image and video graphics for both brands
- Supporting the brand with online and offline marketing strategies
- Ensuring a less than 12 hour response time to enquires at all times
