Jambolo.com is an online business directory for artisans and small and medium scale enterprises (SMEs) in Nigeria. People can connect with carpenters, painters, shoemakers, chefs and many more via the platform for free.
- Lack of a social media strategy.
- No social media presence
- Previous digital consulting partner could not deliver as promised.
- Created new social media account for the brand on Facebook, Instagram and Twitter.
- Created several digital campaign strategies to boost brand awareness, engagement, registration and brand loyalty.
- Developed monthly social media calendars with text, photo, and video graphics to align with overall strategy
- Determined possible growth strategy via both digital and non digital tactics